uptitling noun2 •The practice of giving a job an impressive title to make it appear more desirable.As others have commented, uptitling is also part of a form of "credentialism" that ultimately springs from striving to produce a good CV with the disturbing side effect of inflation. — 2014 •The practice of giving a book a more impressive title than its content merits.But instead, we discover after a few pages that we have been victimized by the common publisher's trick of “uptitling.” — 1963