rube /ɹuːb/ noun2 •(US, informal) A person of rural heritage; a yokel."Same time," said Babbitt, "no sense excusing these rube burgs too easy. Fellow's own fault if he doesn't show the initiative to up and beat it to the city, like we done—did. […]" — 1922 •(disapproving) An uninformed, unsophisticated, or unintelligent person. formsrubes