opt-in UK /ˈɒptˌɪn/US /ˈɑptˌɪn/adjective 1opt in verb 1forms 3 adjective1 •The property of having to choose explicitly to join or permit something; a decision having the default option being exclusion or avoidance; used particularly with regard to mailing lists and advertising.They set up an opt-in mailing list, so that those who wanted the notices could subscribe. opt in verb1 •To choose to participate in something formsopted in · opting in · opts in