guise

An external appearance in manner or dress; an appropriate indication or expression; a garb; a shape.

A misleading appearance; a cover, a cloak.

A customary way of speaking or acting; a fashion, a manner, a practice (often used formerly in such phrases as "at his own guise"; that is, in his own fashion, to suit himself.)

To act as a guiser; to go dressed up in a parade etc.

(no longer used) To dress.