emphasis

noun5

1. •
   Special weight or forcefulness given to something considered important.

   • He paused for emphasis before saying who had won.
2. •
   Special attention or prominence given to something.

   • Anglia TV's emphasis is on Norwich and district.
   • Put emphasis on the advantages rather than the drawbacks.
3. •
   Prominence given to a syllable or words, by raising the voice or printing in italic or underlined type.

   • He used a yellow highlighter to indicate where to give emphasis in his speech.
4. •
   The use of boldface, italics, or other such formatting to highlight text.
5. •
   The phonetic or phonological feature that distinguishes emphatic consonants from other consonants.