Barbiefication UK /ˌbɑːbifɪˈkeɪʃən/US /ˌbɑɹbifɪˈkeɪʃən/ noun1 •(disapproving) A cultural move toward superficiality and a focus on physical attractiveness at the expense of depth and intellect.On the road toward Barbiefication, we are so taken by artificially plastic standards of beauty that we surgically alter our human characteristics to look like idealized dolls. — 1995